Home Page

Effects:

• On a mouse over the text About, Products, Register, Request Quote, and Contact, a scribbly bullet appears. 
• On a click over the text, the page advances, and a scribbly line connects the text to the box.

Tag Line Issues

"Make your mark" is the tag line for a cosmetics company called Mark, which is targeted towards teens. Since the teenage market is a primary audience for Impression, I am getting rid of the tag line.

Rough for Home

Customer Graphic

Here are different versions of styles for the depiction of inspired customers.

The Textured Background Experiment

I am considering the use of a cloth-textured background. I have experimented with the logo on various different neutral-colored backgrounds.

Revised Thumbnails

Here are revised thumbnails, incorporating elements of #1 and #9 of my last post.

I'm planning on creating a home page similar to the top thumbnail shown.

Splash Page Sketches

Concept Maps

Companies in Consideration for Web Design

1. Impression Apparel & Promotion

Impression is a privately owned company offering both screen printing and embroidery capabilities to meet custom client needs. Whether producing apparel for school organizations, sports teams, or businesses, the company creates the walking billboard necessary for a lasting impression. Located in St. Charles, Missouri, Impression serves the apparel and promotion needs of the St. Louis Metropolitan Area. 

A web site for Impression Apparel and Promotion should be eye-catching and trendy to attract the attention of clients wanting to use the company to further their brand or personal image by the means of apparel and promotion. The web site should be especially sensitive to branding and aesthetic considerations, as it is selling the company's branding and design capabilities.

2. West County Health & Fitness Center

West County Health & Fitness Center is a trendy multi-purpose recreation center located in Ballwin, Missouri. The gym features group exercise classes, such as spinning, step, yoga, and Pilates. Also offering racquetball courts, free weights, personal trainers, a spa, a nutritional food bar, and child care, West County Health and Fitness Center offers different options to meet unique exercise schedules. This gym offers affordability, the personal touch, and years of experience to enhance the exercise experience. 

To counter competition of a larger, more expensive gym that was recently built several miles away, the web site of West County Health and Fitness Center should focus on the gym's affordability, personal touch, and years of experience. The web site should showcase the contemporary style of the gym to attract potential customers.

3. Bruno Productions

Bruno Productions is a marketing promotion firm assisting clients through the production process. Located in St. Louis, Missouri, the company guides clients through the outsourcing of promotional materials, from conceptualization, to design, and finally to production, to ensure maximum time-efficiency and affordability.

In the current economic crisis, Bruno Productions can be positioned as a company that allows their clients' message to stand out while saving them both time and money. The web site should target tight-budgeted professionals in need of creative assistance.